Matt Webb
Senior Brand Manager (Craft) at BZAM Cannabis

Info
Matt grew up in small town Alberta, spending alternate weekends watching his father hand-letter signs and pinstripe semi trucks.
After realizing that what his father was doing was called ‘design’, he joined the design program at Macewan University, eventually studying at the Cooper Union and earning a Bachelor of Design, Honours degree from NSCAD. Matt spent the next decade in Toronto, eventually becoming Senior Designer at Chad Roberts Design. In 2016, Matt and his partner Katherine founded Webb Creative, a branding and packaging studio specializing in cannabis. Together they’ve created some of Canada’s most well-known cannabis brands, including Broken Coast, DOJA, -ness, TableTop and BZAM. In late 2022 Matt & Katherine joined BZAM Ltd. full-time, and now oversee a roster of 9 brands (and growing…)