2 – Strategy
Dorothéa Bozicolona-Volpe
NOV 03 | 2:45 - 3:30 PM
St. Lawrence Centre — Bluma Appel Theatre
Today, the branding and advertising executives of the world’s top brands all have strong, significant and resonating personal brands to differentiate them in their industry.
Whether you’re an owner, executive, creative, advertising leader or branding professional in an organization, who you are matters as much as how you communicate it. Are you getting the attention of media, courting the ideal clients or recruiting for your team? Are you sharing the correct type of content on the appropriate channel? Are you growing your community while creating a significant following? Is your personal brand driving revenue for you and your organization? Join Dorothéa as she walks you through six strategies to build your personal brand using industry case studies and tactics that will help you get your voice heard and establish your reputation as a thought leader, on and offline.
Dorothéa Bozicolona-Volpe
Branding & Marketing Strategist at Social Espionage
