Bio as of 2013.
Ricardo is CCO with th13teen in Los Angeles. Most recently, he was SVP, Global Creative Chief, at 20th Century Fox Film. Prior to joining 20th, he held executive leadership positions including as Worldwide Chief Creative at Mattel and at notable advertising icons such as McCANN ERICKSON, Saatchi & Saatchi and Chiat/ Day. He is prominently established in the design and branding industries as a pioneering creative who is driven by his manifesto of delivering against a brand’s promise through innovative thought leadership and compelling communication. He is a frequent contributor on design methodologies and the irrefutable value of RROI on strategic creative and designed communications in the branding delivery process.
Why Are You?
Anyone can tell you who they are, exceptional people demonstrate WHY they are. In this presentation, Ricardo intelligently-provokes [INPROV@] creative thought-leadership to understand the importance of consistent and holistic projection of you as a compelling brand. You’ll learn how to leverage your unique voice to differentiate yourself as a world-class creative.