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Registration Now Open!

Registration for DesignThinkers 2014 is now open, with lower rates for professionally-designated members!

 

Dirtbag Design: Building Patagonia’s Brand Experience by Dmitri Siegel

How do you make an authentic brand experience for a company founded by a guy selling climbing equipment out of the trunk of his car? Patagonia has been methodically moving its website and catalog to be more in line with its brand identity and mission - adding features and content that reflect the dirtbag lifestyle and the environmental imperative that drives the company. Dmitri discusses minimalism, Funhogging, sustainability and how to be a "real" dirtbag.

DesignThinkers Conference Speakers Focus on Creativity and Purpose

On November 6 and 7, 1,500 design, marketing and communications professionals gathered in Toronto for the Association of Registered Graphic Designers’ 14th annual DesignThinkers Conference. The goal was to explore the industry trends, strategies, best practices and technologies influencing the future of design communications.

DesignThinkers 2013 Recap!

The 14th annual DesignThinkers Conference took place last week, bringing together design, advertising and business professionals from around the world to discuss the latest industry trends, strategies, interactions and inspirations influencing the future of creative work.

Registration Now Open!

DesignThinkers 2014, November 6 & 7, Toronto, Canada • Register

 
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